CONTENT AND SOCIAL MEDIA MARKETING
SIM X RMIT
Course overview
Categories
RMIT Online Series
Course date
07-11-2022 to 19-12-2022
Provider
RMIT
Course type
Instructor-Led
Course fee
(including 7% GST)
Non-Member Total Fee : $890.00
RMIT Alumni Total Fee : $756.50
Funding/Subsidy
UTAP Funding
Course Overview
Why study Content and Social Media Marketing
With the amount of content that each of us are bombarded with increasing each day, how do you cut through the noise and stand out from the crowd?
Content and social media marketing are at the heart of how many entrepreneurs and businesses connect with their customers. Through owned and earned channels such as blogs, Facebook, or PR, business owners and marketers can create brand awareness, generate leads and drive revenue. But working through a myriad of content pieces, calendars, plans, and tools can be difficult and confusing.
Course benefits
What you'll learn
- Design, implement, and deliver a content and social media plan that leverages the appropriate channels and tactics to develop brand awareness and increase business from existing customers
- Create, distribute and manage content through owned channels to grow and manage audiences and earnings
- Critically analyse content and asset selection and justify its use in a content and social media plan
Course outline
How it works
Through our Content and Social Media Marketing course, you’ll walk away with a comprehensive content and social media marketing plan and calendar. Kickstart your marketing strategy and cement your learning by producing three pieces such as a blog, video plan, or social media ad that you'll distribute and optimise.
Duration
6 weeks
Course runs
| Date | Time | Venue | Registration Closing Date | Register |
|---|---|---|---|---|
| 07-11-2022 to 19-12-2022 |
08.00 - 17.00 | Online | 24-10-2022 |  |
Who should attend?
(Level 2) Supervisors, Executive, & Emerging Managers(Level 3) New Managers
(Level 4) Managers
(Level 5) Senior Managers & Directors
(Level 6) C-Suite
Programme leader
RMIT InstructorsCourse fee
| Programme Fee | Amount (including 7% GST) | Remarks |
|---|---|---|
| Non-Member Total Fee | $890.00 | - |
| RMIT Alumni Total Fee | $756.50 | - |
